Joey Amato specializes in Entertainment, LIfestyle, and Fine Arts. He is mostly associated with his powerful and effective Public relations campaigns and has worked for international stars and companies such as Dolly Parton, SONY music, Shakira and so much more. Joey discusses how he goes about reaching an audience and how he went about familiarizing himself with specific consumers through research. Joey shares that you can’t necessarily take back Media so his intention often is to address an artists or customers objectives and goals. In other news, Hip Hop Icon, multi-platinum recording artist, and actor DMX has passed away at the age of 50.